Recently, the e-commerce giant, Amazon managed to strike a deal with HBO Entertainment. The terms of the deal were not disclosed. Now, viewers can watch HBO programmes for free bu they need to be a paid member of Amazon’s Prime Video Instant Service.
Previously, we had to subscribe channels via cable networks but later with the help of internet we can now, stream media content online. At present, Netflix dominates this sector but Amazon has pried a way through it and hence has become a potential threat for the former. This is a major breakthrough for the e-commerce giant.
But there are always cons. Although, people can stream HBO content online through the service without spending a fortune, they can only do so to access old media content. It is evident that the entertainment channel is planning to keep its new and existing shows for cable subscribers only.
Earlier cable subscribers needed to access the HBO Go service to stream HBO content online but now with the help of the new service they can enjoy quality entertainment online anywhere,anytime via any gadget like smartphone,tablet,laptop,etc.
Who knows, what else can Amazon do? Ranging from smartphone business to online shopping along with streaming, perhaps Amazon will become the future.